Lessons
Chapter 1: Course Introduction
1Class Introduction
03:27 2Making Your Content go Viral
03:29 34 Pillars of Social Media Strategy
03:58 4Engage Influencers, Brand Advocates, and Customers of Competitors
02:23 5How Often You Should Post on Social Media
02:26 6Personal Branding Must Have's to Build Your Influence
02:18 7Become an Influential Personal Brand by Sharing Stories
02:18Storytelling and Humanizing Your Brand In The Age of AI and Robots
03:15 9What Does Your Content Say About Your Brand
01:17 10Recap Video
01:25 11Quiz - Chapter 1
Chapter 2: Social Media Tips
12Chapter Introduction
01:58 13Become an Industry Authority on LinkedIn
03:14 14Build Your Personal Brand by Optimizing Your LinkedIn Profile
03:33 15How to Find Prospects on LinkedIn
01:56 16Types of Content Facebook Favors
00:32 17Strategies for Organic Facebook Reach
05:13 18Build Your Presence on Twitter
02:41 19Grow Your Youtube Channel
01:05 20The Benefit of Using New Social Networking Sites
01:59 21Recap Video
00:49 22Quiz - Chapter 2
Chapter 3: Social Media Tools
23Chapter Introduction
02:12 24Agorapulse for Social Media Management
02:05 25Optimize Your YouTube Channel with TubeBuddy
03:30 26Discover Trending Topic Ideas with BuzzSumo
02:12 27Make Animated GIFs with Giphy
01:47 28Posting Long-Form Video Content on Instagram
01:48 29Create a Podcast with Anchor
01:22 30Recap Video
01:12 31Quiz - Chapter 3
Chapter 4: Social Media Management
32Chapter Introduction
00:59 33How to Use Hashtags Effectively
03:17 34Save Twitter Search Results for Prospecting
02:10 35Engage "Missing" Facebook Fans
02:13 36Strategies to Build Strong Engagement
03:20 37Get Your First 10K YouTube Subscribers
02:48 38Social Listening Strategies
02:23 39Community Management Must-Have's
01:59 40Growing Your Reach Through Advocacy
01:49 41Recap Video
01:16 42Quiz - Chapter 4
Chapter 5: Social Media ROI
43Chapter Introduction
00:44 44KPI's to Measure
04:07 45Built-in Channel Analytics
03:47 46How to Find Work as A Freelancer
03:44 47Instagram Growth Hacks
04:52 48Facebook Business Manager
01:07 49Maximizing Facebook ROI with Ads
00:31 50How to View YouTube Analytics
02:23 51How to Use Instagram and Facebook For E-commerce
02:20 52Recap Video
00:58 53Bonus Lesson: How to Optimize Your Fiverr Seller Account
04:28 54Bonus Lesson: Hire Fiverr Sellers
06:58 55Quiz - Chapter 5
Chapter 6: Conclusion
56Closing Video
03:06Final Quiz
57Final Quiz
Lesson Info
Closing Video
now that you've finished this course, there's one thing left for you to do to become the ultimate social media master. You need to take all the knowledge and tools that you learned throughout the past five lessons and you need to put them into practice of course I'm sure that you have already started using many of the tips and tricks that you learned throughout this course. Now it's time to use them to build a business strategy and go make some money before I end this course, let's review some of the highlights of what you have learned while you learned so many great things throughout this course there are some key takeaways that I want to give you first. Your social media strategy should be part of your business strategy and it should include your content, community, consistency and conversion. Next you want to create a theme around the content that you post. So people know you for something, Your content should always educate, entertain or inspire your audience. Also to get the most ...
out of social media, harness the power of social networks by following keywords and hashtags to find potential clients. Next use tools like agora pulse to buddy and buzz sumo and don't forget to take advantage of the fiber community by finding other sellers to do for you what is not in your wheelhouse of course, I also showed you how to turn your customers into brand advocates by sharing the user generated content that they create and I showed you how to generate income using social media by finding freelance work and how to turn your side hustle into a legitimate business as well as how to use facebook and Youtube ads to generate an income. I showed you so much more. But those are some of the highlights of what you learn throughout this course. Now it's time for you to get started on the back of my book. Then the marketing I wrote, no matter how easy it is to reach potential customers. The relationship between brands and consumers needs the human touch I created this course because in the age of Covid, we need the human touch. Now more than ever before. It is our humanity which is more than the color of our skin, our religious beliefs or our political affiliation that connects us and makes us human. It is our ability to relate to one another from a place of empathy and our choice to show compassion towards one another that defines our humanity. And it is because of the reach of social media that we can step outside of our online personas and extend the human touch to one another by creating relationships. Again, my name is Carlos skill. Thank you for allowing me into your living rooms, your office and for being a part of your life. Mm hmm.
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