Stakeholder Management
Lesson 35 from: Growing Your Business With Startup StrategiesTal Shmueliand & Eyal Yassky
Stakeholder Management
Lesson 35 from: Growing Your Business With Startup StrategiesTal Shmueliand & Eyal Yassky
Lessons
Chapter 1: Introduction
1Side Hustles that Grow into Successful Businesses
01:22 2Grow Your Business Using Startup Strategies
01:36 3Table of Contents
01:05 4How to get the Most out of this Course
01:19 5Quiz Chapter 1
Chapter 2: Set your business objectives and goals
6Set Your Objectives - Choose Your Why
05:13Create an Action Plan - Product, Marketing, and Sales
04:10 8Creating a Timeline and Prioritizing
03:10 9Financial Feasibility - Working Towards Profitability and High Margins
04:25 10Reality Check our Products and Services
01:56 11Quiz Chapter 2
Chapter 3: Creating a buyer persona
12User Research
02:21 13Creating a Buyer Persona
04:46 14Tailoring Your Proposition to Your Target Audience
03:02 15Buyer Persona and Business Strategy
00:56 16Quiz Chapter 3
Chapter 4: Build your marketing strategy
17The Power of Marketing
02:35 18The 5 P's of Marketing Framework
04:03 19The Marketing Playground
01:06 20The Essential Marketing Stack.
06:29 21Zero Budget Marketing Opportunities
06:22 22Launching Your First Marketing Campaign
02:29 23Quiz Chapter 4
Chapter 5: Build a portfolio & acquire clients
24Transitioning From a Marketing Mindset to a Sales Mindset
01:55 25V.2 Acquiring Your First Customers
02:05 26A Word About Pricing
06:38 27Build a Portfolio to Attract the Right Clients
01:17 28Simplify and Expedite Your Sales Process
03:08 29Quiz Chapter 5
Chapter 6: Growth strategies
30Growth Strategies to Inspire Your Thinking
01:58 31High Level Overview of Growth Strategies
03:20 32Aligning Your Strategy with Your Goals
01:11 33Quiz Chapter 6
Chapter 7: Develop & manage your business
34Your New Reality
00:55 35Stakeholder Management
02:24 36Self Management
05:37 37Tips and Tricks for Your Sustainability and Scale
05:35 38Quiz Chapter 7
Final Quiz
39Final Quiz
Lesson Info
Stakeholder Management
the newfound complexity of your life requires you to manage your stakeholders, but before you can manage them, you need to understand exactly who they are. Up until not long ago, your stakeholder, we're your partner and your boss and maybe your kid or a parent. These are the people who looked up to you for answers, who relied on you in some sort of way or have expectations for you. Your life was arranged around them. Now you've added additional stakeholders and not only that you have to answer to those additional stakeholders, whether they are prospects, clients, employees or Windows, it also changes your dynamic with the existing stakeholders. The decision to start a side hustle or to go business has tremendous implications. Starting a business means that you probably won't have the same bandwidth at work, you won't be able to take on all of the walk all over the time. You will probably be slightly less engaged. You'll probably divert some of your ambitions outside of your existing da...
y job and into your own business. It also means that you might take on new types of stress and anxiety and that they will have an impact on how you perform at work and at home. This requires management, it requires attention, it requires you to take a more active approach and it requires you to let those people around you know what you're getting yourself into, what should they expect, How can they support you, how would you like to be supported? You want to give them the opportunity to negotiate and agree to this new situation. So what responsibilities will you maintain? What will you delegate ignoring these critical conversations will build in your relationships and help your long term chances of succeeding turning your allies into liabilities? Each case each scenario and each person is a unique situation. There is very little that we can say that will be fitting for everyone's life. But what we can say is this you do not want to open new fronts while committing to an already huge undertaking such as going a business. This is why we encourage you to be open, honest and upfront.
Ratings and Reviews
Rodolfo Calero
very good intro to help you select what business courses you need to improve. walks you through the start up growing stages in an easy to follow language. start here before you dive into the other courses.