Dorie Clark: Personal Branding
Lesson 18 from: Jumpstart Innovation with Adventurous ThinkingSally Dominguez
Dorie Clark: Personal Branding
Lesson 18 from: Jumpstart Innovation with Adventurous ThinkingSally Dominguez
Lessons
Class Introduction
04:14 2The Adventurous Thinking Mindset
13:25 3Are You Curious?
05:54 4Adventurous Thinking vs Design Thinking
09:03 5Embracing Failure
11:16 6Scaffolding for Innovation
11:59 7Cultivating a Multifarious Perspective
03:03 8The Innovation Quadrants
19:55What is the Negative Space Lens?
17:41 10Practice Negative Space
16:01 11Why Share Ideas?
07:54 12The Feedback Tool
09:14 13What is the Parkour Lens?
14:24 14Practicing and Pitching Parkour
19:02 15Dan Klitsner MAESTRO OF PLAY
26:36 16Dan Klitsner & RITE
21:17 17Sideways Lens Part 1
15:10 18Dorie Clark: Personal Branding
03:11 19Practicing Sideways: The DeTest Tool
12:25 20Let's Talk About Failure
09:27 21When to Use a Lens
12:47 22Thinking Backwards Lens
22:50 23How to Backcast
17:03 24When to Backcast
10:21 25Sideways Lens Part 2
15:08 26Meyer Briggs Inversion
21:20 27Age Tool
10:35 28Questioning for Clarity
07:20 29ReThinking Lens
08:02 30Finding Core Value
09:43 31Manipulating Core Values: Maximizing
15:06 32Manipulating Core Values: Minimizing
13:10 33Manipulating Core Values: Repurposing
23:27 34Creativity before Capital
11:06 35Frugal Innovation & The Zeitgeist
17:17 36The Willing Crowd
06:30 37Activated!
10:24Lesson Info
Dorie Clark: Personal Branding
When I was a host at Creative Live, I hosted Dorie Clark. She was one of my first classes, and she left a massive impact on me. She is amazing. She told us, anyone here got experience with Dorie Clark? Do you know Dorie Clark? Ah, sorry, Dorie Clark is about personal branding and her book then was Reinventing You. And her class was personal branding, and she ran an exercise that I run at every single one of my workshops because it gives you such insight into yourself and in fact her workshop ended up in me naming my strategy, 'cause this is many years ago now, Adventurous Thinking. So what she has you do, is she has you, try this, she has you write down three words you think best explain you, best describe you. And I guess I'd written caring, creative, I don't know the other one, I can't even remember. Excited? (laughs) Curious, I think. I think I was caring, creative, and curious. So, she said, what you need to do now is ask work colleagues, family, and friends, the three words they t...
hink best describe you. And of course now we have Facebook. This is really easy to do. You can do it privately on a message, or you can just throw it out there and go, hey guys, all three million of you, could you just throw me down three words you think summarize me? And when I do it in my class, I actually have people do first impression three words, which can be really interesting. And then I have people ask people that know them really well. Anyway, I asked nine different people, and nine people said adventurous. I had never thought of adventurous. Never even occurred to me that word. And I was like, yes, I'll take it. That's awesome, 'cause it's got, I think, the healthy disregard for failure, it's got the new thinking stuff, right? It's yeah, it's the perfect word. But I would never, ever would have come up with it. And so I find this such an important exercise. Because whether we like it or not, everything we put out is in some way a personal brand. You know the fact that we exist, when we're not present people talk about us. You know it's interesting to look at what you think you put out versus what people get from you, and put those words together. And if you can get six people to give you their three words, it's really interesting to see what crosses over and what matches. The first impression ones are different. I wouldn't group them with the other ones because you don't normally get cross over, but I will say that I had one student in class who was, I would have picked him as sort of shy, although as we'll learn, a lot of introverts are not shy, they're simply biding their time thinking or choosing not to speak. We assume people are shy when they don't speak, which is not the case. But this guy was always told he was shy. He didn't feel like he was, and then somebody wrote soulful. And he was like, put his hand up in the air, and went, I just got soulful! (laughs) We're all like, that's awesome. So it can be a really good feel-good exercise, but it's really interesting to look at what you think you put out, and then understand what other people get from you, and mush that thing together.
Class Materials
Bonus Materials with Purchase
Free Bonus Material
Ratings and Reviews
Ivana Vucinic
This class is truly AMAZING! It is really unique and it got me thinking in new and innovative ways. Very much out of the box thinking! Makes you become courageous, Well done, Sally!!!
Sukey Dominguez
Jumpstart Innovation with Adventurous Thinking exceeded my expectations! Sally brought practical tools that, "lenses" to flip every situation inside out and find the possibilities in every situation. As one who works to lead teams, healthcare providers facing incredible demands to achieve results in population health / ultimately global health and the wellness of business operations, I'm thrilled to have found this course. Design is one thing, taking risk is another. I'm inspired by Sally because she drives energy to see what CAN be in the future. This is a unique class and I look forward to her next offering.
Student Work
Related Classes
Creative Inspiration