Powerful Business Planning
Barbara Findlay Schenck
Lessons
Day 1
1What's On Your Business Wishlist?
31:46 2Business Idea Considerations
23:33 3Start Your Business Planning Engines
28:28 4Custom-Tailor Your Business Planning
25:17 5What's In Your Plan Overview?
40:48 6Structure & Organize for Success
26:35 7Protect & Stake Claim to Your Business
51:09$$$ Raising It, Making It, Managing It
31:33 9Planning for Profitability
25:46 10Managing Your Finances w/ Q & A
22:24Day 2
11Setting Your Goals
20:05 12S.W.O.T. Analysis
31:46 13Student S.W.O.T Analysis
26:32 14Growth Strategies & Action Plan
34:15 15Planning for Change
29:25 16Marketing Planning
38:41 17Defining Your Brand & Position
27:59 18Marketing Q & A
17:35 19What Goes Into Your Plan?
32:10 20Asking the Right Questions
30:22Class Description
Tens of thousands of new small businesses are started every year -- does yours have a concrete plan in place to ensure it succeeds? Join marketing strategist and small business advocate Barbara Findlay Schenck for an introduction to fast-track business planning.
Throughout this course, you’ll learn how to write and implement a business plan by clarifying your goals: how much time you have to devote to your business, how many people need to buy your product, and how much money you’ll be able to make. You’ll also learn how to set up your business legally and legitimately -- without dipping into your personal finances. Barbara will also cover the marketing and finance skills every small business owner needs to know.
By the end of this course, you’ll have a smart, strategic plan for starting, managing, and growing your business.
Class Materials
bonus material with purchase
Ratings and Reviews
a Creativelive Student
Really looking forward to this course with great anticipation to learn how to put a comprehensive business plan together for a full-time & part-time wedding & portrait photography business, what are the important steps involve to create a business plan and what all should be included in such plan, when or if you should amend your business plan, should you have two business plans (a simple plan & a very detail plan).
Christina Majoinen
This course was great. I'm at the very beginning stages of creating my business, and this course really helped me to think through everything I need to plan for.
Diane
Great class!!