Thinking in the Long-Term
Beate Chelette
Lessons
Class Introduction - Turn Your Talent in to Business
06:45 2Creating your Vision Statement
02:58 3Creating Your Mission Statement
02:44 4Types of Businesses
04:29 5What To Do with Your Idea
01:20 6Test Your Awesome Idea
09:31 7Competitive Research & Testing
06:21 8Creating Revenue Streams
02:17What’s Your Number?
06:23 10Funding Your Business
06:14 11Creating Customer Profiles
01:54 12Human Capital
02:17 13Organizational Structure
01:09 14Financial Responsibilities
02:32 15Legal Responsibilities
00:59 16Long-Term Growth Strategies
05:39 17Using Automation
01:28 18Your Creative Business Plan
01:47 19The Power of Your Story
01:20 20How To Make Money
01:43 21Marketing Strategies
00:25 22The Non-Sleazy Elevator Pitch
02:51 23Marketing Tips You Need To Know
03:43 24Thinking in the Long-Term
04:46 25Capturing Clients & Where To Start
03:13Lesson Info
Thinking in the Long-Term
I'm going to start with the quote that is called circumstances. Don't define me. I define my circumstance. And I made that quote. I made that up. So think about this. We're gonna be in charge. Everybody who is here now you're in charge. You're the CEO of your company. You're in charge. Everybody out there on the livestream. You're in charge now what happens from here on forward is on you. Circumstances are what they are. We'll just deal with it and then we'll move on in this segment, it's about sustainability. It's like when we build something because, you know, businesses going phases. So there's the idea phase, there's a startup face. And then there's the face where the business actually is running. And even when the business is running successfully, you have to continue to tweak it to move it forward and to be successful at it. Then, of course, as she becomes successful, new brand becomes successful. What are additional monetization ideas on how to bank on your name? Cash is king wi...
thout cash. Nothing happens. So the emphasis Now we have the idea. We've put the business plan together. The accidental creative business plan. We got it in writing. We know what we want to do. And now how are we going to organize this? How are we gonna structure this? How are we gonna move forward? We're doing this by focusing on cash. If you were to think about a couple of ideas, how could you generate money really quickly and right away? What would that be? Just let me know about about one thing. And you look at what you've been selling before and what you sold the most. And then let's take that and see if we can finagle a maneuver that and change that. Or often additional service, perhaps a consulting A coaching another product and up sale to something that you already do at some more value. Increase the prices of what would that be? So growth? One of one. How is the business going to be making money? I want you to set targets Surprise by When do you have to hit? What? Here is the business model. This is I love this. This actually looks like something I would do. Do you think all of your ideas are equally good? No, they're not. I mean, some ideas are actually really terrible. So part of this mind mapping and and in a doodling around is really important for your business. I want you to constantly be part off. You know, looking isn't working. So So as we talk about growth strategies now, we need to implement measurable results. So I am going to generate with my focus on cash initiative $1000 $5000.10,000 dollars by what date? And then you go for it because you've set yourself a target or you say I am going to sell 50 units by such and such date. So growth strategy. And this is the number one thing that every bank and every investor will ask you for. What's the plan for growth? Because they want to know how you're gonna pay them back and how they're going to make the investment back. So go out. Think about Am I going to measure my results? How do you measure your success? Is it by the number of people that are in your network? Is it by the number of people that are buying this product? Is it by the number of people that are signing up for something is it by hitting a financial target. But whatever it is, set yourself goals measurable targets because that's the only way you know if you're if you're moving ahead at the speed, because also important for you to learn how quickly your business can grow or not. And if you don't have the data going back and saying, Well, you know, we've grown 25% or 50% or 100% We doubled our income over the last three consecutive years. So chances are we going to double our income this year again. If you don't have that, not those numbers. You need to figure out those numbers in smaller increments.