Lessons
Day 1
1Class Introduction
03:45 2The 9 Areas of Mastery
30:28 3Focusing and Applying the 9 Areas of Mastery
43:47 4Meet the Mentors: Lori Patrick
21:32 5Meet the Mentors: Nikki Closser
13:16 6Meet the Mentors: Heike Delmore
17:28 7Meet the Mentors: Joanna Ziemlewski
06:52Meet the Mentors: Emily London Miller
10:26 9Meet the Mentors: Tammy Zurak Allen
09:51 10Meet the Mentors: Bethany Tubman Johs
06:51 11Meet the Mentors: Shauna Lofy
07:21 12Meet the Mentors: Tatiana Lumiere
06:55 13Pricing Evolution
12:49 14Pricing Challenge and Valuing Yourself
41:24 15Pricing Case Study: Nikki Closser
16:35 16You are in Business, Act Like It
37:57 17Taking Ownership
17:37Day 2
18A Thank You For Sue
06:58 19The Reveal Wall
43:36 20Sales and the Reveal Wall
34:44 21Selling Yourself
43:44 22Selling Yourself: Networking
10:54 23Selling Yourself: Referrals
09:49 24Mentor Testimonials
36:59 25Words of Advice from the Mentors on Starting Your Business
12:50 26Sales and Selling Yourself
30:35 27What Products to Sell
13:42 28The Cost of Printing at Home
05:58 29Digital Sales
16:26 30Contracts and Payments
15:33 31Confidence and Ownership
07:48 32Shameless Self Promotion
37:10 33Being a Male Glamour Photographer
04:42 34What's in it For Me?
06:26 35Where do You Start?
18:30Lesson Info
What's in it For Me?
The best advice I was ever given, and I'm gonna credit him because he is a remarkable man, and he changed my world, he's a portrait photographer in Melbourne and his name is Robert Piccoli. He's a successful, incredible businessman, beautiful photographer, great human being. He's lecturing at the Australian Institute of Professional Photographers in the next couple of months 'cause I saw it advertised and I thought oh I just want to be there so I can shake that man's hand. 'Cause I haven't spoken to him for five years, six years. He came to my studio years ago, 2007, when I was in my little garage and he took me to lunch. I don't know why. He said I see you at the forefront of international portrait photography in the next five years. I looked at him and I was like, me? And he said yeah. I said you see me, and he's like yeah. And it's like how? Why? What? What? And he just planted this seed that he believed in me, this successful, incredible man. And then he told me something. He took ...
me to lunch, I even remembered what I ordered, and he said can I give you one piece of advice? I said yes. He said, every time somebody asks you to do something in business, go like this: yes, what's in it for me? He goes, if somebody asks you to do a free shoot say yes, what's in it for me? If somebody asks you to turn up and do an event. Yes, what's in it for me? If somebody asks you to add extra prints, if somebody asks you to shoot their wedding, if somebody asks you-- say yes, what's in it for me? He said because it is the most incredible thing you will ever ask yourself in business because straight away you'll understand that everything comes at a price. There's no such thing as a free lunch. Value will be given back to you. Somebody always has something to give you. What's in it for me? So you say it over and over and again. Great, what's in it for me? Certainly! What's in it for me? There must be something you can do for me. I can't afford to pay you, but I want you to do this for me. Certainly, I can do that for you, what can you do for me? You can't give me money, can you give me contacts? Do you have a friend who owns a business? Do you have a contact you can recommend somebody to do a paid shoot? Do you have like-- what's in it for me? And I have kept that at the forefront of my mind and business for the last 10 years. I do not want to hear this anymore. They have money, but what about me? I can stand in front of you until I'm black and blue and tell you over and over again, all I thought was if only somebody would give me $30,000. If only somebody could pay me, I could make it. If only somebody gave me this break. If only someone discovered me. If only some-- and then one day I just did that one shoot that paid me that money and I stepped up and I owned my path. I'm gonna go into business on my own, I'm gonna make this happen, and every day has been a step towards ownership. Every day since 2003. Now, it is not easy. There were times when I have gone backwards on every level, even 10 years later, 12 years later of being self-employed, I still revert back to my victim mentality. I still revert back to my guilt and shame mentality. I still revert back to moments of losing confidence, of trying to compare myself, of trying to contrast myself. Still after 12 years I've come such a long way and I still find myself going backwards. And every single day I take a step towards going forward again by telling myself over and over again, you've been banking a library of honor. You've been banking a library of the life you want, just keep swimming, keep going, keep walking, keep believing, keep reconnecting. I tell myself that on a weekly basis. It's never ending, it doesn't go away. I need you to know you can change and you can grow. You can heal. You can save. Like if that's permission right now, if that's what you need, I'm telling you. Here it is, this is it. Doesn't get-- Sue Bryce told me I could change. 'Cause I'm telling you right now. And I've been so proud of Nicki and her growth and her change. Until last Thursday when she said she's earning the same amount of money in her photography business as she was as a social worker. And that was the first time I've heard this so at her mentor I was like (squealing gasp) stop. Back it up, beep beep beep. Okay I get it, you're a lot happier. But why aren't you flourishing in income right now? Why have you set a limit of I'm allowed to be happy for the same amount of money? No more, no less. So I'm gonna challenge her over the next year, to bust through that limit of what she can earn 'cause now she's actually in control of her income, and she's still allowing the same amount. You see that's the belief system you have when somebody else pays you. You're not in control of the income, they are. You are always in control of your income. You always have the exact amount of money you believe you're worthy of having. In the same sentence I'm gonna say you have the exact relationship you believe for yourself. Alright, you have the exact relationship that you think you're worth.
Class Materials
Bonus Materials
Ratings and Reviews
Sandra Sal
How glad I am that I have purchased this course! Sue is just wonderful woman, photographer, business person and life coach. This course is so informative, inspiring, educating and just AMAZING!! Simply a must have! Don't even think "should I get it" just buy it and you will be blown away! I loved every second of it and will keep re watching it many times more! Thank you to Sue, wonderful mentours and Creative Live!!
Laura Captain Photography
As a person that is new to portrait photography and to starting a portrait business, this class has been extremely valuable to me and well worth my time. It is also very helpful to hear from the mentors. I have a lot of respect for Sue, her work and her wisdom. She is genuine, has a passion for her work and has a wealth of information to share. I believe this class will actually allow a person to achieve their goals and build a business. I now feel more knowledgeable and more confident about pursuing a photography business. Thanks so much Sue and thanks to CreativeLive for providing wonderful online education.
Janice S.
i just finished watching this workshop. though i'd seen sue's name on the list of creative live workshops, this is the first one i've done. to me, she is effectively partnering life coaching with photography education. which is awesome. between being an ER nurse for almost 20 years, as well as arriving at my late 40s not unscathed, i can relate to much of what sue has said and would like to think that i'm in a better position to tackle the business of business ownership than i would have been 20 or 30 years ago. the other thing i noticed was hints of rhonda byrne. this may or may not actually be the case, but it seems like it. the power of positive thinking essentially. i loved the whole thing. though i'm not really close to implementing the business practices taught here, i wanted to watch the whole thing before moving on to her glamour photography workshop. i wanted to understand what i would be moving toward as i go through my technical education. i believe i will be adding 28 days to my class list too. thank you sue!