Mapping Your Personal Goals
Lesson 16 from: Personal Branding: Creating a Strong Online PresenceDennis Yu
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Mapping Your Personal Goals
Lesson 16 from: Personal Branding: Creating a Strong Online PresenceDennis Yu
Lessons
Chapter 1: Introduction
1Personal Branding
02:36 2Course Organization is Made Up of Strategy and Tactics
01:53 3Personal Brand Manager Inputs and Outputs, Repurposing Content
02:16 4Personal Branding Framework in Action
02:54 5Quiz: Chapter 1: Introduction
Chapter 2: Plumbing
6Inception of Products, People Buy from People
04:22Facebook Public Figure Page
22:02 8Boosting Posts
03:05 9Quiz: Chapter 2: Plumbing
Chapter 3: Blogging
10Repurposing Content Process for Selecting People on Fiverr
02:50 11Topic Wheel, 6 Topics
04:36Chapter 4: Networking
12Power Networking Networking
03:35 13Topic Wheel, 6 Topics
04:36 146 Types of Figureheads
01:41 15Building a WHY, 3x3 Goals Sheet
03:33 16Mapping Your Personal Goals
02:37 17Network Mapping
03:17 18Professional Content vs. Fun Content
04:22 19Googling Yourself
20:13 20How to get 10,000 views of your message
11:09 21Quiz: Chapter 4: Networking
Chapter 5: Interviews
22Interviewing and Being Interviewed
01:14 23How to be an Expert Interviewer
03:57 24Applying the Personal Branding Framework
06:27 25Thank You Machine
08:13 26Perceived vs. Actual Authority
07:54 27Quiz: Chapter 5: Interviews
Chapter 6: Visual Content
28Dennis' Personal Brand Manager
11:17 29Amplification: Getting More From What's Working
04:05 30Omnichannel and Omnipresence
04:08 31Elements of a Powerful Facebook Page
20:00 32LinkedIn for Powerful Personal Branding
09:10 33Clients Brands and Relationships
00:15 34The One Minute Video
05:55 35Gratitude Videos
04:54 36Your Speaker Reel
04:22 37Making Money
03:37 38Power Hours
07:44 39WHY videos
06:32 40Making One-Minute Videos
05:49 41Remarketing
08:18 42Repurposing Content Systematically
02:59 43Twitter for Personal Branding
02:43 44Quiz: Chapter 6: Visual Content
Chapter 7: Ascension Ladder
45Making Money via the Ascension Ladder
09:48 46WHY Videos in action
08:59 47Quiz: Chapter 7: Ascension Ladder
Chapter 8: Fiverr Gigs
48Using Fiverr to Build Your Personal Brand
05:15 49How to Choose the Right Fiverr Sellers
10:56 50Using Saved Gigs and Templates on Fiverr
08:15 51Quiz: Chapter 8: Fiverr Gigs
Final Quiz
52Final Quix
Lesson Info
Mapping Your Personal Goals
Welcome back by now, you've set your personal branding goals so that as a personal brand, you want to be able to get more exposure, publish a book, get more clients speak on stage, grow your business. And we want to be able to quantify that in your goal sheet because we said earlier that your personal brand is not just how many youtube followers do you have or how many likes you get on twitter, but a quantifiable business call now, think of yourself as a person that has multiple facets and you have goals that are personal, physical and professional and believe they all work together. So think about what your personal goals are short, medium and long term and maybe physical goals and then your professional goals and how they work together. Maybe you want to give a ted talk, maybe you want to publish your book, Think about how these different items fit together. Maybe your long term goal is you want to become a professional speaker or you want to be able to put $1 million $10,000 a month...
. You need to be able to quit your day job when you put these goals in place to be as specific as possible, then you can start to trace these larger strategic pieces down into the tactical components of your personal brand and you'll be surprised and how the universe will conspire to deliver upon the things that are in your mind. And I'm not necessarily saying that if you manifest or you believe or the secret that all these things will happen for you. But man, does it make a difference when you're very clear about your personal goals very specifically, not just you want to make more money, but how much money exactly you want to make, not that you want to grow your business, but how exactly do you want to grow your business in terms of how many sales and how many customers and you'll find that when you set this vision, print it out, share it with friends adjusted every month if you want, how it translates into things that you should do and not do as part of your personal brand. So next step Fill out this goal sheet. It's nine boxes you can put in three items if you like. And each one so 27 items and hold yourself accountable every quarter, share it with friends. Print it out, put it in a place that you're going to see every day and you're gonna start seeing amazing results from your personal brand.
Class Materials
Bonus Materials with Purchase