How to Get Google My Business Reviews
Lesson 23 from: Local SEO: Put Your Business on the MapAlastair Dunstan
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How to Get Google My Business Reviews
Lesson 23 from: Local SEO: Put Your Business on the MapAlastair Dunstan
Lesson Info
23. How to Get Google My Business Reviews
Lessons
Chapter 1: Introduction
1Introduction
01:24Chapter 2: Local SEO - What is it and Why is it Important?
2What is Local SEO
03:58 3Why is local SEO important
04:38 4The Pillars of Local SEO
02:20 5Quiz: Local SEO - What is it and Why is it Important?
Chapter 3: How to master local keyword research
Targeting the Right Keywords
06:00 7Keyword Research Tools
08:21 8Quiz: Chapter 3: How to master local keyword research
Chapter 4: Competitor Research - Choosing the Right Battles
9Introduction to Competitor Research
01:10 10Competitor Research - Quick Checks
06:32 11Quiz: Chapter 4: Competitor Research - Choosing the Right Battles
Chapter 5: On-Site SEO - Optimizing Your Website
12How to Apply Keywords Across Your Site
02:27 13The On-Site SEO Essentials
06:16 14Image SEO + Geotagging
04:22 15Optimizing Your Website Content
02:26 16How Should They Look
01:02 17YouTube, Maps, and Socials
02:35 18Multi-Location Businesses - How to Manage Location Pages
03:45 19Quiz: Chapter 5: On-Site SEO - Optimizing Your Website
Chapter 6: Google My Business
20Setting up Your Google My Business Listing
01:27 21Your Business Name vs Using Keywords in Your Business Name
03:46 22Completely Optimizing Your GMB Profile
05:56 23How to Get Google My Business Reviews
02:12 24Quiz: Chapter 6: Google My Business
Chapter 7: Off-Site SEO
25Local Citations
09:43 26The Importance of NAP Consistency
01:31 27Citations for Service Area Businesses
01:35 28Citations - How Many do you Need
01:05 29Introduction to Backlink Building
02:23 30Sourcing Backlinks - Social Links
00:54 31Sourcing Backlinks - Blogging Links
03:51 32Local Newspapers and Sponsorship
02:02 33How to do Local Blogger Outreach
03:48 34How to Audit Local Outreach Targets
02:29 35Avoiding Anchor Text Over Optimization
03:00 36Quiz: Chapter 7: Off-Site SEO
Chapter 8: Technical SEO
37Introduction to Schema.org
00:37 38Why is Schema Markup Important for SEO
01:53 39Manually Adding Schema to your Site
09:04 40Adding Schema Using a Plugin
08:12 41Quiz: Chapter 8: Technical SEO
Chapter 9: Conclusion of the Course
42Conclusion of the Course
00:47Final Quiz
43Final Quiz
Lesson Info
How to Get Google My Business Reviews
reviews are an important ranking factor for local pack results according to the mods ranking signal study that we looked at earlier in the course. It's the third most important factor for local pack results. As SEO professionals. We know we need reviews but it's often out of our control as the client is the one who's dealing with customers on a day to day basis. So what can we do? We need to educate clients about the importance of reviews and how they can directly impact leads and sales. Secondly we need to help our clients by educating them on how to ask for reviews. If your client knows how to ask for reviews, it's going to make your job as an S. E. O. Professional a whole lot easier When dealing with clients. Make sure to explain the impact of reviews to their bottom line. Around 90% of buyers consider online reviews important it's the last step people take before making a purchase. And online reviews such as google reviews directly help your business to rank in the local pack resul...
ts. Most of the time businesses aren't even asking for reviews, they're hoping customers will just do it and it doesn't happen. I recently began working with a physiotherapy practice that had three google reviews after eight years online. It was an area they never paid any attention to. I simply asked the client to say to patients if you're happy with our service it would be great if you could leave us a google review. Very simple. No pressure. It takes five seconds to ask and after 3 to 4 months they had over 60 google my business reviews from happy customers that make their business look amazing online. In this lesson we have covered a lot. You have learned how to optimize your google my business listing correctly, avoiding common mistakes. To give you an edge over your competitors. A well optimized google. My business profile is the most important step for repairing and local pack results. In the next chapter, we're going to learn how to actually rank our website and google my business listing through offsite S. C. O. This is the part of the local S. C. O. Process that's going to boost our website and google my business listing in the search results.
Class Materials
Bonus Materials with Purchase
Ratings and Reviews
Josh Macphee
Plenty of practical information in here to get you started in crafting a website for good SEO. Recommend.
Bledi Ismaili
Alastair is a professional. I enjoyed every section of the course. Even if I am a SEO Professional myself, I learned new tricks and perks to use to my arsenal. Thank you!