Using Promoted Gigs on Fiverr
Lesson 8 from: Fiverr Pro BootcampScott Lancaster
Using Promoted Gigs on Fiverr
Lesson 8 from: Fiverr Pro BootcampScott Lancaster
Lesson Info
8. Using Promoted Gigs on Fiverr
Lessons
Fiverr Pro Bootcamp
1Introduction to the Program
06:52 2Fiverr Seller Levels
11:17 3Pros & Cons of Fiverr
09:41 4Follow These Rules or Get Banned on Fiverr
07:02 5How to Attract High-Quality Clients
14:49 6How to Spot Nightmare Clients
13:31 7Keeping Your Response Time Low
03:42Using Promoted Gigs on Fiverr
05:42 9Overview of the Fiverr Dashboard
08:51 10Taking a Break from Fiverr
03:46 11Seller Plus Program - Is It Worth It?
02:04 12Fiverr Analytics
03:39 13Getting Your First Fiverr Sale
04:23 14The Perfect Profile Picture
03:04 15Service Provider vs. Helpful Doctor
05:46 16Profile Description
02:43 17Sharing Skills on Your Profile
02:01 18Linking to Other Accounts
02:33 19Showcasing Your Education
02:56 20Niching Down as a Freelancer
01:55 21Strategically Deciding Which Services You Will Offer
04:06 22How Long Do You Have to Wait to Apply for Fiverr Pro
02:25 23Preparing to Apply for Fiverr Pro
05:35 24The Fiverr Pro Application Process
04:54 25What Happens Once You're Accepted onto Fiverr Pro
02:12 26Dealing with Anxiety as a Freelancer
06:34 27Handling Imposter Syndrome as a Freelancer
04:36 28How to Not Get Stressed with Managing Lots of Projects
05:19 29Creating the Perfect Gig Title
01:57 30Writing the Perfect Gig Description
02:48 31Creating the Perfect Gig Video
02:25 32Creating the Perfect Gig Thumbnail
02:01 33Pricing Your Packages with Anchor Pricing
04:27 34Finding the Perfect Gig Tags
01:55 35Showcasing Your Work as Part of Your Portfolio
01:51 36Custom Gigs
04:41 37Milestone Gigs
02:47 38Setting Up Requirements Properly
03:56 39Manage Clients Like a Fiverr Pro
03:46 40How to Have a Successful Sales Call
08:32 41Setting Up Quick Responses
05:30 42Linking Up Calendly with Your Fiverr Profile
04:54 43Using Positive Reviews to Get More High-Quality Clients
04:54 44How to Tackle Negative Reviews and Turn Them into Positive Ones
13:55 45How to Encourage Clients to Write Long Positive Reviews About You on Fiverr
07:30 46Balancing Quality with Quantity
03:43 47How to Sell Services on Fiverr at a Premium
05:24 48What to Do When a Client Doesn't Reply
06:31 49What to Do When a Client Wants to Cancel the Order
08:18 50The Snowballing Method - Keeping Orders in Queue
04:38 51How to Get Favorites on Fiverr
01:28 52Upselling, Cross-Selling and Building Long-Term Client Relationships
04:42 53Brand & Portfolio Building
04:00 54Creating a Professional Email Template
01:23 55Project Management Made Easy with Notion
07:30 56How to Stay Focused While Working Remotely
06:51 57How to Travel While Freelancing
05:42 58Tracking & Growing Your Net Worth
02:04 59My Personal Journey Becoming a Freelancer
11:46 60When to Go Full-Time as a Freelancer
06:25 61Investment Strategies for Each Stage of Your Freelance Journey
04:50 62The Legal Side (NDAs, Contracts and Licenses)
02:59 63Final Thoughts
02:01Introduction to the Program
Lesson Info
Using Promoted Gigs on Fiverr
So how do you promote your gigs on Fiverr actually has a promotion feature built into their platform which allows you to get your gig in front of the right people at the right time fairly easily. Now, this is paid promotion a little bit like Google ads and social media advertising. But it's specifically for the fiber platform. And this is super targeted because the allows you to get your service that you're trying to sell in front of the exact person that's trying to purchase that exact service at the right time. So what we're going to cover in this lesson is exactly how I approach using the promotion feature in fiber to get high quality clients to ultimately land more projects. So as you can see here, this is the promoted gigs section. And if we go down to this section here, we can see that there are a couple of things that we should be keeping an eye on. So as you can see here, there are two sections that we can run through. The first is the a overview. So this is all of the ads that...
I've done on the fiber platform altogether, which basically gives me an idea of how effective my advertising has been. So, for example, within I've had 43,000 impressions, about 400 clicks, orders using the promotion feature. I've had to spend around $1540 to get around $12,757 in sales. Now, if you go down to a performance, this is going to give you a little bit more of a breakdown in regard to which services have created most of that revenue. And as you can see here, it's actually the name development service that we offer on fiber, which has been bringing in most of that revenue. Now, the reason for that is the naming package that we offer on the platform is one of the most popular. And this actually makes a lot of sense if you think about it because this is a particular gig has the most reviews. It is the gig we basically do the most orders of and it's just the most popular service on fiber for us personally. So this makes a lot of sense that we have spent $ on promoting that specific gig. And then this has resulted in around $11,400 in sales in 2023 alone. Now, we'll actually be going through my full finances on fiber a little bit later on in the course. But this is just to give you an idea of the specific results of promoting gigs using the fiber promotion feature. Now, please keep in mind that these numbers do not include clients that have just got in touch with us directly, which is actually more significant than these numbers, which I'll show you a little bit later when we break down my full finances and income on fiber. And this also does not include the clients that have got in touch with us directly through our website and just via email. Ultimately, from finding me online overall, I would probably say that 11, is roughly around 3 to 4 per cent of the overall revenue that this particular service is brought in during 2023 alone. So this is actually a really good insight in regard to how popular the service is and also how beneficial the promotion feature can be on fiber if you really want to push your gig and get a great return on your investment. One thing that I will say is if you're selling services maybe 40 to $50 or maybe even $100 it may not be worth while you actually investing in promoting the gigs just yet. What I would do is I would wait until you're at a point where you can actually sell it for much higher, maybe 500 dollars or $1000. And then then you should be looking at promoting your gigs because sometimes it takes us $30 for example, to get the seal. And therefore, it wouldn't make a lot of sense if you were selling your services for $60 to simply make a $30 profit. Now, we do offer other services on the fiber platform, but let's just keep it to our promotable gigs at this moment in time. And let me show you how I approach promoting the gigs using this particular feature so that if you want to do the same, then you could copy my approach. So if I wanted to promote this naming gig here, I would simply go to this little toggle and press promote, which is pretty simple. And then I will click this button here which will simply take me to two options. The first option is promote with no cap, which basically means they're going to be promoting your gig in the most aggressive way possible. Now, the fiber promoter gigs feature works the exact same way as Google. And what I mean by that is the person who is willing to pay the most is going to be seen the most often and they're also going to be higher, the ranking therefore, be more likely for the customer to click on them. And that's what it means by promoting with no cap, which is actually recommended by fiber because that's how they make the most money. Now, if we go to promote with customized cap, we can then set a ceiling for how much we're willing to pay per click. Now, I've tried so many different approaches when it comes to using a customized cap on my promoted gigs. But to be completely brutally honest, I've always found that promoting with no cap has been better simply because it tells fiber that you're ready to take on projects and it gets you in front of the right people the most often. So once I select that I would simply just select save and then that is pretty much it fiber is now pushing that particular gig out to the community to get clients to notice me so that they can get in touch and I can set up meetings to sell my service. Now, just to be completely clear, I do believe that the promoted gigs feature is only available to top sellers and maybe even level two sellers and obviously pro sellers as well. So please keep that in mind because it doesn't actually make sense for you to be taking advantage of this particular feature when you're a level one or new seller, simply because you don't have the trust and the credibility yet and you're still figuring things out. So please be patient. Now, obviously feel free to take any advice in this particular lesson to use yourself, but obviously try to use your own approach as well and learn what works for your specific services and your profile. Anyway, that covers everything in regard to promoting gigs on fiver. So I will see you in the next lesson.