Facebook Marketing for Small Businesses
Nathan Latka
Lessons
Day 1
1Why Use Facebook for Small Business?
17:12 2Choosing the Right Avatar & Banner
26:43 3Setting Up Your Facebook Page
17:08 4Catching Your Audiences Attention
21:19 5Get Your First 1000 Likes
32:31 6Content Strategy with Sean Malarkey
35:30 7Driving Engagement with Joshua Parkinson
30:05Create Content & Manage It
26:04 9How to Discover Great Content
30:21 10Marketing Effectively to Your Followers
32:10 11Understanding Your Page
22:18 12Uncovering Valuable Insight Data
19:05Day 2
13Boost Facebook Ads with Justin Brooke
26:30 14Optimizing Ads for Maximum Exposure
23:41 15The Right Ad For You
32:30 16Double Your Email List
32:49 17Turn Fans Into Marketers
28:43 18Easily Sell on Facebook
30:42 19Selling Through Facebook Stories
24:50 20Buy Using a "Buy" Comment
28:14 21Social Media Business with Carrie Wilkerson
28:25 22Identify Your Target Market
33:20 23Focus on Niche with Marketing Money
20:24Class Description
If you’re a small business owner or creative freelancer, everyone you know has declared that you “should” be using Facebook® to promote your work. (After all, with over a billion active users, at least a few should be interested in what you do.) But making a page for yourself and getting a few likes from friends won’t do your business any good.
Learning how to take full advantage of the remarkable marketing power of Facebook can feel overwhelming, but it doesn’t have to be. Facebook marketing pro Nathan Latka will show you how to use this powerful social media hub to attract customers, turn them into fans, and drive sales. Focusing on the concrete, practical skills you need to harness the full power of Facebook, this course will guide you through setting up, optimizing, and monetizing your company’s Facebook page. You’ll learn Facebook marketing tips about:
- building your email list via Facebook
- using Facebook to pitch, sell, and close
- getting likes, shares, and comments
- managing your Facebook page efficiently and effortlessly
- and more!
Whether you’re looking for your first 100 likes or your first 10,000, this course will make Facebook your most powerful marketing tool.
Class Materials
bonus material with purchase
Ratings and Reviews
Polina
Excellent course; watching in 2017, and it is still very relevant. Nathan is a wonderful speaker - he limits his slides to actionable tips & tricks and dives deep into the nitty gritty, using real-life examples and constantly referencing audience members and their businesses. I find this so helpful! The audience members have vastly different businesses, so their input is varied and valuable. To put it simply - Nathan doesn't simply reiterate the information on his slides, which is a personal pet peeve of mine. It is absolutely worth your time to sit down and listen to him - he is concise, doesn't water anything down, and he is constantly engaging in a dialogue with the audience. For such a time-consuming course, I believe it is important to get enough value for the time spent - Nathan definitely delivers! I see many reviews here accusing Nathan of self-promotion. I do not find that to be an issue. Yes, he references his business, and hats off to him - this in itself is a wonderful example of marketing. He is not over-bearing with his promo, keeping it relevant to the topics he talks about. I am taking a lot from this course, even though I have already attended quite a number of other workshops and have read tons of literature on the topic. Check it out!
megan
Nathan's teaching style is engaging, entertaining and extremely informative. This class is jam-packed with really useful, actionable steps and suggestions. Not to mention Nathan's introduction of some fantastic new technology that really knocked my socks off! Thanks you Nathan Latka and CL Team. REALLY impressive stuff!
a Creativelive Student
This program is fantastic. I've only watched the first two videos and, with the changes I've made to my Facebook page and profile, feel like I've already received my money's worth. Thank you!