Getting Galleries and Publishers to Take Notice
Brooke Shaden
Lesson Info
62. Getting Galleries and Publishers to Take Notice
Lessons
Class Introduction
07:25 2Overview of Brooke’s Journey
20:13 3Your Timeline is Nonlinear
05:37 4Using Curiosity and Intention to Build Your Career
03:26 5What Factors Dictate Growth
08:24 6Organic Growth vs. Forced Growth
05:18 7Niche Branding
04:57 8Brooke’s Artistic Evolution and Timeline
24:27How Can You Get Ahead if You Feel Behind?
10:02 10Ideation and Conceptualization to Identify Meaning in Your Art
05:54 11Idea Fluency
10:33 12How to Represent an Idea
07:01 13How to Innovate an Idea
07:07 14Creating a Dialogue With Your Art
05:48 15Conceptualization For a Series vs. a Single Image
03:43 16Transforming a Single Image Into a Series
03:12 17How to Tell a Story in a Series
03:28 18How to Create Costumes From Fabric
07:20 19Brooke’s Most Useful Costumes
02:19 20Using Paint and Clay as Texture in an Image
02:56 21Create Physical Elements in an Image
10:22 22Shooting for a Fine Art Series
05:45 23Conceptualization: Flowery Fish Bowl in the Desert
04:08 24Wardrobe and Texture
04:54 25Posing for the Story
05:32 26Choosing an Image
01:23 27Conceptualization: Rainy Plexiglass
11:34 28Posing for the Story
04:17 29Creating Backlight
02:37 30Photo Shoot #1 - Creating a Simple Composite
17:51 31Photo Shoot #2 - Creating a Dynamic Composite
06:31 32Photo Shoot #3 - Creating a Storytelling Composite
07:40 33Shooting the Background Images
06:14 34Editing Samsara Shoot #1 - Working With Backgrounds
24:35 35Editing Samsara Shoot #1 - Retouching the Subject
04:20 36Editing Samsara Shoot #1 - Color Grading
02:45 37Editing Samsara Shoot #1 - Floor Replacement Texture
15:24 38Editing Samsara Shoot #1 - Final Adjustments
03:21 39Editing Samsara Shoot #2 - Cropping and Editing Backgrounds
05:25 40Editing Samsara Shoot #2 - Selective Adjustments
03:55 41Editing Samsara Shoot #2 - Adding Texture + Fine Tuning
03:21 42Editing Composite Shoot #1 - Compositing Models
06:58 43Editing Composite Shoot #1 - Expanding Rooms
02:17 44Editing Composite Shoot #1 - Selective Color
02:47 45Editing Composite Shoot #1 - Selective Exposure
04:04 46Editing Composite Shoot #2- Masking Into Backgrounds
10:45 47Editing Composite Shoot #2- Creating Rooms in Photoshop
06:11 48Editing Composite Shoot #2- Compositing Hair
05:07 49Editing Composite Shoot #2- Global Adjustments
04:49 50Editing Composite Shoot #3- Blending Composite Elements
05:00 51Editing Composite Shoot #3- Advanced Compositing
08:46 52Editing Composite Shoot #3- Cleanup
03:34 53Materials for Alternative Processes
06:20 54Oil Painting on Prints
05:41 55Encaustic Wax on Prints
03:14 56Failure vs. Sell Out
05:14 57Create Art You Love and Bring an Audience To You
03:35 58Branding Yourself Into a Story
05:40 59The Artistic Narrative
05:26 60Get People to Care About Your Story
03:36 61Get People to Buy Your Story
11:36 62Getting Galleries and Publishers to Take Notice
03:41 63Pricing For Commissions
06:43 64Original Prints vs. Limited Edition Prints vs. Open Edition Prints
02:11 65Class Outro
01:00 66Live Premiere
16:14 67Live Premiere: Layers of Depth 1
04:41 68Live Premiere: Layers of Depth 2
07:12 69Live Premiere: Q&A
16:10 70Live Premiere: Photo Critique
47:33Lesson Info
Getting Galleries and Publishers to Take Notice
switching gears for a minute. Galleries love a Siri's okay, and we've been talking about a syriza body of work in this class, and it's very important that we talked about the business side of that. Why is it important to have a Siri's? Well, a gallery loves a Siri's because it sells better on their walls. It looks better. It groups better. It's just really beautiful. So galleries love a Siri's. It shows professionalism and cohesion, and they're going to be able to sell multiples of them rather than just one. So this is how you can start to get noticed for the Siri's that you're making. If you're interested in being in galleries, one is to apply for grants and awards really apply for grants and awards. So if you're out there, if you're looking for them, apply for them. If you can. Of course, some of them cost money, and that might be prohibitive. But look at ways that you can apply and put yourself in front of other people, because when you think about it, let's say that you're applying...
for a grant and you don't get it, Okay, at least, Ah, whole entire jury has reviewed your submission. So you're on their radar. And when you show up enough times in these grants and submissions Thio, you know, contests and stuff like that, you're going to be memorable. So even if you're not winning them, you're still making an impact by doing it. Write a really good artist statement. That is an amazing way to get noticed is to write a really wonderful artist statement that talks very beautifully about who you are and why you are and what you do and how you do it. And when you can write that artist statement, it gives people a deeper perspective of you in your art, which is so great. Another way to get noticed is to get portfolio reviews. You could do that online. You can do that in person through many different photo festivals, and getting reviews is the same as applying for grants in that you get your work in front of a professional. Yes, it's valuable because they might have feedback for you, but to me it's even more valuable because the work is in front of them. You've made that connection and think about it. If you make that physical connection with somebody where you have had an exchange, they're more likely to remember you. They're more likely to choose you if you've made a positive impact and then ask yourself as the final way to get noticed. Is your work important right now in the scope of history of what's happening in the world? Is your work important right now? In this moment, a good artist statement is going to be concise. It's going to be direct, and it's going to be personal. So think about that. When you're writing your artist statement, avoid open questions like, um, you know what is the meaning of the universe? But then you don't really answer that question. The's big open questions can be really daunting for somebody to read and also really generic. Like if you're not being specific, people won't know why you were the one to create the Siri's, um, avoid vague statements, you know, like my work looks at the beauty of the world or something like that, because when it's a vague statement, you know, the person reviewing it is gonna say yeah, and so do a million other people. They do the same thing so specifically what do you do? Why is it important? Avoid fancy language for the sake of sounding fancy. You know, it's really tempting to use big words and fancy language because you know it's gonna make your work sound better somehow. But the best artist statements or personal and riel. So yes, keep it professional, of course, and, you know, make it sound as important as it is, but not for the sake of sounding fancy.
Class Materials
Ratings and Reviews
a Creativelive Student
Brooke never fails to deliver. I found this course superb from start to finish. From exercising your creative 'muscle', demystifying taking self portraits, and showing that they don't have to be perfect before you begin editing, to walking you through her editing process and how to price your work. Brooke's enthusiastic personality and excitement about the work shines through it all. Definitely recommended!
Rebecca Potter
Thank you! Thank you! Thank you! Brooke for this amazing class. Inspired and so full of practical knowledge, this is the best class I've ever watched. You have given me the confidence to pursue what I've always been afraid to do. Watch this space!
Søren Nielsen
Thank for fantastic motivating an very inspiring. The story telling and selling module was very helpful - thanks from Denmark